Such an international product needs an international platform. Available in pretty much every market possible, the Heineken Global platform was no small task. 

Heineken is a very iconic beer with an extensive history (dating back to before prohibition in America) which demands a comprehensive site to represent their brand.

With different markets having different local alcohol advertising laws it was a challenge to keep a consistent design and user journey with age gateways and image restrictions, but by the very end - victory worth having.